“Data is the new gold. We produce a massive amount of data each day through every click on the Internet, every bank transaction, every video we watch on YouTube, and every email we send.”
– an excerpt from the book
ARPress is honored to publish BIG DATA: VOLUME by Dr. Matthew N.O. Sadiku. This book is now available on Amazon, Barnes & Noble, and the ARPress website.
Author Matthew N. O. Sadiku earned his B.Sc. from Ahmadu Bello University, Nigeria, and his M.Sc. and Ph.D. from Tennessee Technological University. He served as a professor at Florida Atlantic University and Temple University, became a full professor, and later worked at Lucent/Avaya and Boeing Satellite Systems. He is currently a Regents Professor Emeritus of Electrical and Computer Engineering at Prairie View A&M University.
Dr. Sadiku is the author of over 1,500 papers and more than 160 books, including widely used textbooks in electromagnetics, circuits, communications, and computing. His works have been translated into ten languages. He has also authored several Christian books.
He is a Life Fellow of IEEE, a registered professional engineer, and recipient of the McGraw-Hill/Jacob Millman Award and the Texas A&M Regents Professor Award. His research interests include computational electromagnetics, computer science, engineering education, and marriage counseling. He can be reached via email at sadiku@ieee.org.
Data doesn’t announce itself. It slips into daily life quietly: every swipe, every tap, every pause before clicking “buy.” It gathers in the background while people go about their routines, unnoticed but never idle. Somewhere between habit and intention, it begins to tell stories. Not dramatic ones. Practical ones. And those stories, when understood, start to shape decisions far bigger than the moment that created them.
That quiet power is what Big Data: Volume 2 by Dr. Matthew N. O. Sadiku sets out to explore. Rather than treating big data as an abstract technological phenomenon, the book approaches it as a living system; one that touches industries, institutions, and everyday life in ways most people rarely stop to consider. This volume expands on earlier work by introducing eleven additional applications of big data, showing how deeply embedded data-driven thinking has become across modern society.
The book moves confidently through fields such as finance, healthcare, telecommunications, transportation, media and entertainment, oil and gas, maritime operations, space exploration, supply chains, and military systems. What makes this wide scope work is the book’s restraint. It doesn’t rush to impress with buzzwords or lean too heavily on theory. Instead, it explains how data is generated, analyzed, and used within each industry; and why that use matters. The emphasis stays on real-world impact: improved decision-making, operational efficiency, predictive insight, and, just as importantly, the limitations and risks that come with handling massive amounts of information.
There’s a grounded tone throughout the writing. Big data is presented neither as a miracle nor a menace, but as a tool, powerful when applied thoughtfully and problematic when misunderstood or mismanaged. Topics such as data privacy, security, quality, and governance are not treated as afterthoughts. They are woven into the discussion, reinforcing the idea that more data does not automatically mean better outcomes. Meaning and responsibility matter just as much as scale.
Dr. Sadiku’s experience is evident without being overbearing. With a long career spanning engineering, computer science, research, and education, his approach feels steady and measured. The explanations are clear, the structure intentional. Complex ideas are broken down without oversimplification, making the book accessible to students and professionals alike, while still offering depth for readers who want to engage seriously with the subject.
Big Data: Volume 2 is not a book designed for speed-reading or casual skimming. It’s the kind of book that rewards patience; one that readers can return to as questions arise about how data influences industries and systems behind the scenes. It quietly reinforces a central idea: data becomes valuable not because it is vast, but because it is understood, interpreted, and applied with purpose.
In a world overflowing with information, this book doesn’t add to the noise. It slows things down just enough to help readers see what’s really happening beneath it.
BIG DATA: VOLUME by Dr. Matthew N.O. Sadiku is now available for purchase via the ARPress Bookstore.